China Digital Marketing & Operations Lead

Location

CHN - Qingdao

Apply by

2026-12-31

Do you want to experience new challenges and innovate the future of engineered polymer solutions? Accelerate your career with Trelleborg and start shaping industry from the inside.

ROLE SUMMARY

The China Digital Marketing & Operations Lead is responsible for driving digital marketing effectiveness, demand generation, lead management, marketing analytics and operational excellence across the China market. The role ensures that digital channels, marketing technology, reporting structures and lead generation activities effectively support customer awareness, opportunity creation and business growth while maintaining alignment with global marketing standards and governance.

The position serves as the focal point for digital marketing execution, website management, AI visibility, campaign performance measurement, CRM alignment and marketing operations. Working closely with Sales, Product Areas and Global Marketing stakeholders, the role translates business priorities into measurable digital marketing outcomes and sustainable operational processes.

KEY RESPONSIBILITIES / KEY AUTHORITIES

Digital Marketing Management

  • Own and continuously improve the performance of digital marketing channels supporting the China market and selected BU marketing initiatives.
  • Manage local website content, user experience, search visibility and digital customer engagement.
  • Drive SEO, GEO and AI visibility initiatives to strengthen the company’s online discoverability.
  • Ensure digital channels align with global branding, messaging and communication standards.

Lead Management & Customer Journey

  • Manage lead acquisition, qualification, distribution and follow-up processes in cooperation with Sales.
  • Monitor lead quality, conversion rates and funnel effectiveness.
  • Support the connection between marketing activity, customer engagement and sales opportunities.
  • Develop customer journey processes to improve marketing effectiveness and business conversion.

Marketing Analytics & Reporting

  • Establish and maintain marketing dashboards, KPIs and reporting structures.
  • Analyze digital campaign performance and provide actionable recommendations.
  • Deliver regular reports on marketing performance, sales pipeline contribution and campaign effectiveness.
  • Support data-driven decision making through market, customer and channel insights.

Marketing Operations & Governance

  • Drive marketing process standardization and operational excellence across the China market while contributing to BU marketing capability development.
  • Ensure compliance with global marketing policies, governance requirements and data management standards.
  • Manage marketing tools, platforms and technology applications used in the China market and support wider BU marketing initiatives where relevant.
  • Support implementation of new marketing technologies and digital capabilities.

Campaign Support & Execution

  • Collaborate with content and communications resources to execute integrated marketing campaigns.
  • Support campaign planning through audience targeting, automation and performance tracking.
  • Ensure campaigns are optimized based on data insights and business objectives.

Cross-functional Collaboration

  • Partner with local Sales teams, Product Areas and Global Marketing stakeholders.
  • Act as the primary contact for digital marketing and marketing operations topics in China, while supporting digital capability development across the BU Marketing team.
  • Promote best practice sharing and capability development in digital marketing and analytics.

KEY PERFORMANCE INDICATORS

  • Website traffic, engagement and search visibility performance.
  • Lead generation volume, lead quality and conversion effectiveness.
  • Digital campaign performance and contribution to sales pipeline.
  • Quality and consistency of reporting, dashboards and marketing data.
  • Adoption and effectiveness of marketing tools, processes and governance standards.
  • Alignment with global marketing standards and local business priorities.

EDUCATION & EXPERIENCE

  • Bachelor’s degree in marketing, Digital Marketing, Business Administration, Communications or a related field.
  • Relevant experience (preferred range 5-10 years) in digital marketing, marketing operations, CRM, lead management or marketing analytics.
  • Experience managing websites, digital channels and lead generation programmed.
  • Experience working in an international or matrix organization is preferred.
  • Experience with marketing automation, CRM and reporting platforms is advantageous.

“Are you the one we’re looking for? Apply now by clicking the Apply button, or email me for more information”

“Don’t delay! We’re hiring as quickly as possible”

Do not hesitate to contact NAME, POSITION, CONTACT INFORMATION if you have questions regarding the position.

Always end with: 

Trelleborg 是工程聚合物解决方案的全球领导者,其解决方案适用于我们这个星球上几乎每个行业。我们取得现在的成就全是因为我们的人才所致。Trelleborg 专注实现创新和应用的聚合物工程,和行业领先品牌密切合作以提高他们的业绩,推动他们的业务向前发展 - 一路上塑造行业、实现进步,在令人振奋的将来使人类受益。

Apply

The link to your LinkedIn profile can be found here

Apologies, your application wasn't recieved correctly due to what seems like a malformed file. Make sure the file is not corrupt and is of common format, preferably PDF.

privacy policy

Similar jobs

Marketing & Communications /jobs/316907-china-digital-marketing-and-operations-lead
Uopfordret ansøgning til Produktionen hos TSS Helsingør
Manufacturing & Maintenance
DNK - Helsingør
Duales Studium Wirtschaftsinformatik-Data Science, Studienbeginn 2027 (m/w/d)
Information Technology
DEU - Stuttgart
Apply by: 2027-08-31
Duales Studium Wirtschaftsinformatik-IMBIT, Studienbeginn 2027 (m/w/d)
Information Technology
DEU - Stuttgart
Apply by: 2027-08-31
Rubber Manufacturing Associate
Manufacturing & Maintenance
USA - Pawling, NY
Apply by: 2026-12-31
Skilled Manufacturing Moulder
Manufacturing & Maintenance
GBR - Cadley Hill
Apply by: 2026-12-31
Painter
Manufacturing & Maintenance
USA - Renton, WA
Apply by: 2026-12-31
CNC Setup Machinist
Manufacturing & Maintenance
USA - Louisville, CO
Apply by: 2026-10-31
Toolmaker Engineering Technician
Manufacturing & Maintenance
GBR - Bridgwater
Apply by: 2026-12-31
Accountant , Ahmedabad GUJ
Finance
IND - Ahmedabad
Apply by: 2026-10-31
CNC Turning Operator
Manufacturing & Maintenance
IND - Bangalore
Apply by: 2026-12-31
Operations Manager
Manufacturing & Maintenance
USA - Tukwila, WA
Apply by: 2027-01-30
Project Engineer (E&I), Ahmedabad GUJ
Research & Development / Engineering
IND - Ahmedabad
Apply by: 2026-10-31
Sales Engineer - Medical Device Manufacturing
Sales
USA - Remote
Apply by: 2026-10-31
Integration Analyst
Information Technology
USA - Northborough, MA
Apply by: 2026-11-29
Senior Backend Developer, Ahmedabad GUJ
Information Technology
IND - Ahmedabad
Apply by: 2026-10-31
Junior IT PLM Engineer
Information Technology
IND - Bangalore
Apply by: 2026-11-30
Werkzeugmechaniker / Toolmaker (m/w/d)
Research & Development / Engineering
DEU - Lathen
Apply by: 2027-01-31
Junior Design Engineer, Ahmedabad GUJ
Research & Development / Engineering
IND - Ahmedabad
Apply by: 2026-10-31
Senior Frontend Developer, Ahmedabad GUJ
Information Technology
IND - Ahmedabad
Apply by: 2026-10-31
Supply Planner
Supply Chain & Logistics
BGR - Sofia
Apply by: 2026-10-23
Technical Sourcing Lead
Supply Chain & Logistics
USA - Fort Wayne, IN
Apply by: 2026-10-24
Senior Process Engineer (Steel Fabrication and Coating)
Manufacturing & Maintenance
VIE - Phu My 3
Apply by: 2026-11-16
IS System and Process Analyst - Finance
Information Technology
USA - Plymouth, MN
Apply by: 2026-10-31
Senior Engineer – Process Engineering (Projects-Capacity & Capability Building)
Manufacturing & Maintenance
IND - Bangalore
Apply by: 2026-10-31
Commercial & Sourcing Engineer
Manufacturing & Maintenance
IND - Bangalore
Apply by: 2026-11-30
Manufacturing Support Operator
Manufacturing & Maintenance
USA - Louisville, CO
Apply by: 2026-10-24
Tool Designer, medical manufacturing
Research & Development / Engineering
USA - Delano, MN
Apply by: 2026-10-16
Trainee Design Engineer, Ahmedabad GUJ
Research & Development / Engineering
IND - Ahmedabad
Quality Inspector
Quality
USA - Renton, WA
Apply by: 2026-12-30
Customer Support Coordinator
Sales
USA - El Segundo, CA
Apply by: 2026-10-25
Team Lead (R2R) , Ahmedabad GUJ
Finance
IND - Ahmedabad
Apply by: 2026-10-31
Complaint Handling Specialist
Sales
BGR - Sofia
Apply by: 2026-10-16
Logistics Coordinator
Supply Chain & Logistics
NLD - Dordrecht
Apply by: 2026-10-23
Area Sales Manager CES Central Europe (m/f/d)
Sales
CZE - Prague
Apply by: 2026-10-23
Service & Support Engineer (D365 F&SCM), AHD GUJ
Information Technology
IND - Ahmedabad
Apply by: 2026-10-31
Process Engineer
Manufacturing & Maintenance
GBR - Retford
Apply by: 2026-10-23
Werkstudent (m/w/d) HR / Personalabteilung
Human Resources
DEU - Velten
Apply by: 2026-10-30
Sales Manager
Sales
GBR - Retford
Apply by: 2026-10-30
Shift Technician
Manufacturing & Maintenance
MLT - Hal Far
Apply by: 2026-10-30
Quality Inspector II
Quality
Apply by: 2026-12-29
Financial Controller
Finance
NDL - Rotterdam
Apply by: 2026-10-16
Technical Engineer
Research & Development / Engineering
CHN - Qingdao
Apply by: 2026-12-31
Team Manager (FSS), Ahmedabad GUJ
Finance
IND - Ahmedabad
Apply by: 2026-10-31
Senior HR Generalist
Human Resources
USA - Berryville, VA
Apply by: 2026-10-31
General Operator
Manufacturing & Maintenance
USA - Fort Wayne, IN
Apply by: 2031-10-31
CNC Lathe Machining
Manufacturing & Maintenance
USA - Fort Wayne, IN
Apply by: 2031-11-02
Production Supervisor - Second Shift
Manufacturing & Maintenance
USA - Seattle, WA
Apply by: 2026-12-31
Warehouse Associate
Supply Chain & Logistics
USA - Fort Wayne, IN
Apply by: 2026-10-18
Design Engineer, Ahmedabad GUJ
Research & Development / Engineering
IND - Ahmedabad
Apply by: 2026-10-31
Account Manager (m/w/d) Fluidpower
Sales
DEU - Stuttgart
Apply by: 2026-10-31
CNC Machinist
Manufacturing & Maintenance
USA - Renton, WA
Apply by: 2026-12-30
Injection Molding Processor
Manufacturing & Maintenance
USA - Renton, WA
Apply by: 2026-11-29
SAP Business Analyst (m/w/d) Logistics & Warehousing
Information Technology
DEU - Stuttgart
Apply by: 2026-10-22
Value Stream Supervisor
Manufacturing & Maintenance
USA - Louisville, CO
Apply by: 2026-11-30
Area Sales Manager CES Northern Europe (m/f/d)
Sales
FIN - Vantaa
Apply by: 2026-10-30
Manufacturing Project Manager
Project Management
IND - Bangalore
Apply by: 2026-10-31
Business Intelligence Analyst
Information Technology
IND - Bangalore
Apply by: 2026-10-31
China Digital Marketing & Operations Lead
Marketing & Communications
CHN - Qingdao
Apply by: 2026-12-31
Aerospace Application Engineer II
Research & Development / Engineering
USA - Northborough, MA
Apply by: 2026-10-25
Manufacturing Operative
Manufacturing & Maintenance
GBR - Weobley
Apply by: 2026-10-25
Production Manager (Rubber), Vadodara GUJ
Manufacturing & Maintenance
IND - Ahmedabad
Apply by: 2026-10-31
Quality Engineer
Quality
USA - Fort Wayne, IN
Apply by: 2026-11-02
Territory Sales Manager
Sales
USA - Robertsdale, Alabama
Apply by: 2026-10-30
Assistant Controller
Finance
USA - Northborough, MA
Apply by: 2026-10-31
Digital Solutions Service & Support Engineer, Americas - Aurora, OH
Information Technology
USA - Aurora, OH
Apply by: 2026-10-17
Jr. IT Technical Architect - Manufacturing Applications & Digital Engineering
Information Technology
IND - Ahmedabad
Apply by: 2026-10-31
Plant Controller
Finance
USA - Rutherfordton, NC
Apply by: 2026-11-01
Production Planning Supervisor
Supply Chain & Logistics
USA - Fort Wayne, IN
Apply by: 2026-10-18
Mitarbeiter/in Qualitätssprüfung (Wareneingang/ Warenausgang) (m/f/d)
Research & Development / Engineering
DEU - Velten
Apply by: 2026-10-16
Accountant
Finance
USA - Fort Wayne, IN
Apply by: 2026-10-31
Sr. JDE Business Analyst
Information Technology
USA - Fort Wayne, IN
Apply by: 2026-11-01
R&D Polymer Process Engineer
Research & Development / Engineering
USA - Louisville, CO
Apply by: 2026-11-08
CSR Coordinator (Fixed Term Employment for 2 to 3 Years)
Administration
IND - Bangalore
Apply by: 2026-10-31
FEA Engineer, Ahmedabad GUJ
Research & Development / Engineering
IND - Ahmedabad
Apply by: 2026-10-31
Customer Support Coordinator
Sales
USA - Chalfont, PA
Apply by: 2026-10-31
Technical Sourcing Lead
Supply Chain & Logistics
USA - Fort Wayne, IN
Apply by: 2026-11-09
Aerospace Application Engineer
Sales
USA - Fort Wayne, IN
Apply by: 2026-11-28
Aerospace Sales Engineer
Sales
USA - Seattle, WA
Apply by: 2026-10-24
SAP Business Analyst Data Migrations
Information Technology
IND - Bangalore
Apply by: 2026-11-30
Junior Material Compliance Engineer (One Year Fixed Term Employment)
Research & Development / Engineering
IND - Bangalore
Apply by: 2026-10-31
Sales Engineer - Bangalore/Chennai
Sales
IND - Bangalore
Apply by: 2026-10-31
Project Manager
Project Management
USA - Paso Robles, CA
Apply by: 2026-11-08
Metrology Technician
Quality
USA - Menomonie, WI
Apply by: 2026-11-07
Customer Quality & Complaints Specialist
Quality
BGR - Sofia
Apply by: 2026-10-30
Quality Planning Specialist
Quality
BGR - Sofia
Apply by: 2026-10-16
Inside Sales Representative
Sales
USA - Remote
Apply by: 2026-10-31
IS Business Analyst – Sales and Finance
Information Technology
CHN - Pudong
Apply by: 2026-12-31
Application Engineer (m/w/d)
Sales
DEU - Stuttgart
Apply by: 2026-10-19
Accountant
Finance
BGR - Sofia
Apply by: 2026-11-06
Manufacturing Operative
Manufacturing & Maintenance
GBR - Tewkesbury
Apply by: 2026-10-14
General Manager
General Management
USA - Denver, CO
Apply by: 2026-12-16
Cost Accountant, Vadodara, GUJ
Finance
IND - Vadodara
Apply by: 2026-10-15
Production Manager (Fabrication), Vadodara, GUJ
Manufacturing & Maintenance
IND - Vadodara
Apply by: 2026-10-15
HR Generalist (IR), Vadodara, GUJ
Human Resources
IND - Vadodara
Apply by: 2026-10-15
Purchase Engineer_ Vadodara GUJ
Supply Chain & Logistics
IND - Vadodara
Apply by: 2026-11-30
SAP Business Analyst (m/w/d) Logistics & Warehousing
Information Technology
POL - Czechowice
Apply by: 2026-10-15
SAP Business Analyst (m/w/d) Logistics & Warehousing
Information Technology
POL - Warsaw
Apply by: 2026-10-15
HSE Specialist
Quality
VIE – Dong Nai
Apply by: 2026-10-16
Sales Engineer
Sales
ARE - Dubai
Apply by: 2026-10-16
Sr Logistics Specialist, Vadodara, GUJ
Supply Chain & Logistics
IND - Vadodara
Apply by: 2026-10-16
Quality Control Manager, Vadodara, GUJ
Manufacturing & Maintenance
Apply by: 2026-10-16
Sales Team Manager
Sales
Europe
Apply by: 2026-10-30
Controller - Temp
Finance
USA - Giddings, TX
Apply by: 2026-10-17
Fresh Graduated Engineers
Manufacturing & Maintenance
VIE – Dong Nai
Apply by: 2026-10-18
Engineer - Quality
Manufacturing & Maintenance
IND - Bangalore
Apply by: 2026-11-30
New Product Introduction Process Engineer
Manufacturing & Maintenance
IND - Bangalore
Apply by: 2026-11-30
Sr Facilities Engineer_Vadodara, GUJ
Manufacturing & Maintenance
IND - Vadodara
Apply by: 2026-10-21
Facilities Engineer, Vadodara, GUJ
Manufacturing & Maintenance
IND - Vadodara
Apply by: 2026-10-21
Project Engineer, Vadodara GUJ
Project Management
IND - Vadodara
Apply by: 2026-10-21
Jr Project Engineer, Vadodara, GUJ
Manufacturing & Maintenance
IND - Vadodara
Apply by: 2026-10-21
Technical Engineer, Vadodara, GUJ
Manufacturing & Maintenance
IND - Vadodara
Apply by: 2026-10-21
Sr QC Engineer, Vadodara, GUJ
Manufacturing & Maintenance
Apply by: 2026-10-21
QC Engineer, Vadodara, GUJ
Manufacturing & Maintenance
Apply by: 2026-10-21
Försäljningschef
Sales
SWE - Jönköping
Apply by: 2026-10-21
Sales Administrator (12-Month Maximum Term)
Administration
AUS - Welshpool
Apply by: 2026-10-23
Laboratory Assistant
Manufacturing & Maintenance
MLT - Hal Far
Apply by: 2026-10-23
Engineering Internship-Summer 2027
Research & Development / Engineering
USA - Fort Wayne, IN
Apply by: 2026-11-22
Warehouse Associate
Manufacturing & Maintenance
USA - Chalfont, PA
Apply by: 2026-11-20
Mergers & Acquisitions Analyst
General Management
GBR - London (Remote)
Apply by: 2026-10-23
Quality Lead
Quality
USA - Seattle, WA
Apply by: 2026-10-21
Second Shift Trim Lead
Manufacturing & Maintenance
Apply by: 2026-10-21
Shipping & Receiving Clerk
Supply Chain & Logistics
Apply by: 2026-10-21
Customer Support Manager
Supply Chain & Logistics
USA - Seattle, WA
Apply by: 2026-10-21
Payroll Officer
Finance
GBR - Tewkesbury
Apply by: 2026-10-24
Kvalitetstekniker
Quality
SWE - Värnamo
Apply by: 2026-10-24
Customer Liaison Officer - Mixing Facility
Manufacturing & Maintenance
MLT - Hal Far
Apply by: 2026-10-24
MPS & Supply Planner
Supply Chain & Logistics
USA - Fort Wayne, IN
Apply by: 2026-10-23
Sr. Quality Engineer
Quality
Apply by: 2026-10-24
Shipping & Receiving Clerk
Supply Chain & Logistics
USA - Pawling, NY
Apply by: 2026-10-21
IS Junior Support Analyst
Information Technology
IND - Ahmedabad
Apply by: 2026-11-21
Business Controller Europe (m/f/d)
Finance
CHE - Stein am Rhein
Apply by: 2026-10-28
Regional Operations Manager
General Management
USA - Denver, CO
Apply by: 2026-10-29
Commercial Director - Key Accounts
Sales
USA - Rutherfordton, NC
Apply by: 2026-10-31
Buyer
Supply Chain & Logistics
USA - Northborough, MA
Apply by: 2026-11-30
Quality Lead-Receiving Inspection
Quality
USA - Fort Wayne, IN
Apply by: 2026-10-28
Customer Service Representative
Supply Chain & Logistics
USA - Fort Wayne, IN
Apply by: 2026-10-28
Technical Sales Manager - Materials, Fillers & Composites
Sales
USA - Randolph, MA
Apply by: 2026-11-20
Manufacturing Excellence Lead
General Management
USA - Delano, MN
Apply by: 2026-10-28
Account Manager
Sales
GBR - Solihull
Apply by: 2026-10-16
Production Engineer
Manufacturing & Maintenance
GBR - Tewkesbury
Apply by: 2026-11-01
Plant Manager
Manufacturing & Maintenance
GBR - Tewkesbury
Apply by: 2026-10-15
Jr Accountant
Finance
IND - Ahmedabad
Apply by: 2026-11-01
Human Resources Manager
Human Resources
USA - Renton, WA
Apply by: 2026-10-31
IT Infrastructure Engineer : Cloud Services Security & Compliance
Information Technology
GBR - Bridgwater
Apply by: 2026-11-01
Business Development Executive
Sales
GBR - Nottingham
Apply by: 2026-10-29
Human Resources Business Partner
Human Resources
GBR - Nottingham
Apply by: 2026-10-31
Quality Assurance Engineer
Quality
USA - Pawling, NY
Apply by: 2026-11-28
Document Control Specialist
Quality
USA - Renton, WA
Apply by: 2026-11-03
CMM Programmer
Quality
Apply by: 2026-11-03
Customer Support Coordinator
Sales
USA - Renton, WA
Apply by: 2027-01-22
EHS Manager
Quality
USA - Seattle, WA
Apply by: 2027-01-22
Value Stream Manager
General Management
USA - Renton, WA
Apply by: 2026-12-25
Aerospace Quality Engineer
Quality
USA - Renton, WA
Apply by: 2026-11-03
Junior Account Manager Automotive, Cuneo Italy
Sales
ITA - Cuneo
Apply by: 2026-12-04
Shipping Team Lead
Supply Chain & Logistics
USA - Seattle, WA
Apply by: 2026-11-03
Production Planner
Supply Chain & Logistics
USA - Seattle, WA
Apply by: 2026-11-27
Injection Mold Operator
Manufacturing & Maintenance
USA - Renton, WA
Apply by: 2026-11-28
Second Shift Painter
Manufacturing & Maintenance
USA - Renton, WA
Apply by: 2026-11-04
Second Shift Quality Inspector II
Quality
USA - Renton, WA
Apply by: 2026-11-03
Second Shift Quality Inspector
Quality
USA - Renton, WA
Apply by: 2026-11-03
Injection Mold Lead
Manufacturing & Maintenance
USA - Renton, WA
Apply by: 2026-11-03
Quality Manager (m/w/d)
Quality
CHE - Stein am Rhein
Apply by: 2026-11-05
Quality Assurance Engineer
Quality
GBR - Retford
Apply by: 2026-11-07
Integration Analyst
Information Technology
USA - Plymouth, MN
Apply by: 2026-12-30
Integration Analyst
Information Technology
USA - Paso Robles, CA
Apply by: 2027-01-02
Integration Analyst
Information Technology
USA - Northborough, MA
Apply by: 2026-12-31
Office Assistant
Administration
GBR - Retford
Apply by: 2026-11-07
Accounts Assistant
Finance
GBR - Weobley
Apply by: 2026-11-07
Hosting Operations Engineer
Information Technology
GBR - Bridgwater
Apply by: 2026-11-08
CNC Operator
Manufacturing & Maintenance
USA - Louisville, CO
Apply by: 2026-11-06
Global Manager Materials & Compliance (m/f/d)
Research & Development / Engineering
DEU - Stuttgart
Apply by: 2026-11-08
HR Expert Administration & Controlling (m/w/d)
Human Resources
DEU - Stuttgart
Apply by: 2026-11-08
Frontend Developer (m/f/d)
Information Technology
Apply by: 2026-11-08
Customer Support Account Lead (CSAL)
Sales
USA - El Segundo, CA
Apply by: 2026-10-24
Strategic Sourcing Manager
Supply Chain & Logistics
USA - Plymouth, MN
Apply by: 2027-03-31
Plant Manager
General Management
GBR - Cadley Hill
Apply by: 2026-11-09
Sales Manager
Sales
SGP - Singapore
Apply by: 2026-11-08
Regional Service & Spare parts Manager
Sales
GBR - Hawarden
Apply by: 2026-11-08
Part Time Quality Coordinator
Quality
USA - Fort Wayne, IN
Apply by: 2026-11-09
Site & PA Controller Velke Porici
Finance
CZE - Velke Porici
Apply by: 2026-11-12
Controller
Finance
USA - Albany, NY
Apply by: 2026-11-10
Application Engineer
Research & Development / Engineering
USA - El Segundo, CA
Apply by: 2026-11-12